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Broadcast Digital Awards

Arthur Guisasola

Global Partner Manager, Sport, TikTok

Global Partner Manager, Sport

Born in Brazil and raised in the United States and Spain, Arthur Guisasola has worked in the sports industry in the United States, Spain, Brazil and the United Kingdom. With previous experience as a sports editor for the North American edition of and working as a social media manager for Atletico Madrid, Guisasola has been at TikTok since January 2019. He is currently the Global Partner Manager, Sport, where he leads the strategic relationships TikTok has with EMEA-based global sport properties. In 2022, he was selected by Forbes as a Forbes 30 Under 30 Europe: Sport & Games, as well as a Sport Industry Next Gen Leader.