Elspeth began her career, managing cultural events across the UK. In 2014 she moved to Endemol Shine UK, producing national and international tours with global digital talent. In 2017 she became joint MD of Cut and Mustard, a digital-talent first production label for Endemol Shine UK, working with KSI, DanTDM, WillNE and more.
In 2019, Elspeth went freelance, setting up a talent management business with DanTDM as her lead creator, bringing Bronagh in to help as she went on maternity leave.
Bronagh and Elspeth realised that they were better together and they launched MonRae Management in 2020, one of the UK's leading digital-first talent management companies with MonRae Productions launching in 2021.