George Cowin is the co-founder and CEO of Cowshed Collective, a London-based entertainment studio and agency. He began his career creating content for brands like EA, Samsung, and Adidas while working with platforms such as UNILAD, Wall of Comedy, and LADbible.

As Head of Production at UNILAD, he played a pivotal role before launching Cowshed Collective in 2019. George executive-produced Inside with The Sidemen for Netflix and Locked In for Footasylum, helping grow their YouTube channel to 2.9M subscribers. Under his leadership, Cowshed Collective has expanded into a production studio, talent agency, and media venture, shaping the digital industry.